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Social Media

Thin Slicing in Social Media Marketing – Winning the Blink Moment

Social media is fast, noisy, aur attention span toh bas kuch seconds ka hi hota hai. Ek user jab Instagram, Facebook ya LinkedIn scroll karta hai, woh har post ko detail mein nahi padhta. Instead, woh ek instant decision le leta hai – “Yeh brand engage karne layak hai ya skip karne layak hai?” Malcolm […]

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Social Media

Best Free Social Media Scheduling Tools Compared: Later, Buffer, Hootsuite, Zoho Social, SocialPilot, Publer (2025 Guide)

Discover how to grow your social media presence and save time with top scheduling tools like Later, Buffer, Hootsuite, Zoho Social, SocialPilot, and Publer. This guide breaks down unique features of each platform — including what’s available on free plans — helping creators, solopreneurs, and marketers pick the right tool for their goals in 2025. […]

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Social Media

The Power of Social Media for Businesses in India: A Game-Changer for Growth

Social media has revolutionised the way businesses interact with customers, especially in a rapidly digitising country like India. With over 750 million internet users and increasing smartphone penetration, social media platforms have become essential tools for brand visibility, customer engagement, and business growth. Whether it’s a startup, a small business, or a large corporation, leveraging […]