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Hemant Kumar Sharma

Instant Messaging Tools for Indian Businesses: Why Arattai by Zoho Is the Turning Point

In today’s digital-first India, messaging is no longer a supplementary channel—it’s the front door of communication between businesses and customers. Imagine a consumer in Delhi or Bengaluru sending a quick message instead of waiting for email replies, and getting rich media responses—catalogs, images, voice notes—within seconds. That’s the new norm. For businesses aiming to modernise […]

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Hemant Kumar Sharma

Why Relying Only on Leads Can Drain Your Business Profits?

Introduction: Leads hi sab kuch nahi hote! Bahut se business owners ko lagta hai ki jitni ज़्यादा leads generate कर लेंगे, utna ज़्यादा sales.Lekin truth ye hai — ज़्यादा leads का मतलब ज़्यादा sales नहीं होता.Infact, poor quality leads aapki energy, time aur paisa dono drain kar dete hain. Aaj hum samjhenge ki kyun सिर्फ […]

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Hemant Kumar Sharma Business Networking

The Real Difference Between Business Leads and Referrals: Why it Matters for Your Growth?

Introduction: Leads और Referrals में Confuse होना Band Karo! Business world में ek सवाल हमेशा पूछा जाता है – Leads चाहिए ya Referrals?Aur honestly, maximum लोग इस फर्क को समझते नहीं। बस सोचते हैं — “Lead भी तो एक contact ही है, फिर फर्क क्या?”But यही misunderstanding आपकी growth रोक देती है!आज हम clarity के […]